With the Vidyard integration for Act-On, Vidyard's viewer engagement data can be passed through to your Act-On instance allowing you to score and segment your contacts within Act-On.
In order to set up Vidyard for Act-On, you will need to request the feature be added to your Vidyard account from your Vidyard account rep.
Once configured, embedding a Vidyard player on an Act-On landing page, will allow you to see engagement data associated with a contact on their contact record under the custom tab.
Connect Vidyard to Act-On
To set up the integration, complete the following steps:
- From the Group menu, click Integrations.
- Scroll to the Integrations section, and click Act-On.
- Enter your Act-On username, Password and List ID and click Sync with Act-On.
Note: Adding a list ID will allow Vidyard to push form data into Act-On from the event builder.
Finding your List ID
Log into Act-On and navigate to Contacts, then Marketing Lists, you can use this opportunity to create a new list for all of your Vidyard-created leads or use an already created list.
You can grab the list ID by opening the list in Act-On, right-clicking anywhere within the list, and select View Frame Source.
The source code for the list will open in a new page. The list ID will appear at the end of the URL as
l-1234 (include everything after the equals sign).
Note: The Act-On account being used to establish the connection must be an Admin User with permission to create programs. This can be checked in Act-On by navigating to Account, then Users and then selecting Privileges.
Optionally, add Act-On tracking scripts to your video hubs and sharing page
In addition to having video engagement data push to your Act-On account, the Vidyard for Act-On integration also allows you to place Act-On tracking scripts onto your video hubs and sharing page. This way, engagement data from users who are initially unidentified to Vidyard, but known to Act-On will be pushed to the viewer's contact record.